The best books about how culture makes us do crazy self-destructive things (that seem like good ideas at the time)

Have you ever read a book that literally changed your life? I have, and that book is The Denial of Death by Ernest Becker, for which he won the Pulitzer Prize for General Non-Fiction in 1974.

Becker’s basic thesis is that the institution of “culture” has evolved not so much to facilitate our physical survival (the orthodox viewpoint), but rather, as an elaborate symbolic framework that psychologically protects us from our species’ unique awareness of our own inevitable mortality, both individually and collectively.

Becker basically blew the top of my head off when I first read him during my PhD work in the mid-Oughts, and he remains a major influence on my teaching and research to this day.

Solomon et al experienced eureka moments similar to my own when they read Ernest Becker as young social psychologists in the 1980s.

Combining their research efforts, they set out to provide “hard” empirical evidence that would support Becker’s cultural thesis. In the process, they developed what eventually became known as “Terror Management Theory” (TMT).

This went on to become one of the biggest influences on social psychology since Leon Festinger’s 1950s work on cognitive dissonance, enjoying perhaps its greatest notoriety in the first few years after 9/11.

The Worm at the Core is an excellent “one-stop shopping” choice as a primer for basic TMT. Once you add Solomon et al’s ideas to your mental toolbox, you will never look at the world the same way again.

Go to any park or public square in any city in the world and you are likely to see statues of people so venerated because they fought/died in some war. Why do we mythologize war, our species’ most destructive collective behavior?

In this 2002 book, written in the second years of the Global War on Terror, American journalist Chris Hedges gives a chilling explanation that, for me, dovetailed perfectly with my readings of Becker and TMT: “Most of us willingly accept war as long as we can fold it into a belief system that paints the ensuing suffering as necessary for a higher good, for human beings seek not only happiness but also meaning. And tragically war is sometimes the most powerful way in society to achieve meaning.”

Have you ever encountered an idea in a book that made such a lasting impression on you that, almost like the “flashbulb” memory of a life – or world-changing event, you can remember the exact circumstances of where you were when you first read it?

Jared Diamond’s Collapse – which I picked up at an airport bookshop as “light reading” for a long flight – ended up providing me with just such an experience. The book holds that culture can fatally inure us, like so many slowly (and initially comfortably) boiling frogs, to the existential threat of environmental destruction, particularly in the context of the overexploitation of natural resources.

Diamond’s account of the last days of Easter Island civilization is particularly harrowing, and has haunted me ever since.

In his seminal The Selfish Gene, Richard Dawkins suggested that humans (and all other living organisms) exist to further the evolutionary fitness of the self-replicating information packets (“genes”) carried in our DNA – not the other way around.

In the closing section of his book, Dawkins theorized that a similar dynamic might hold true in cultural evolution, playing out through another type of self-replicating information packet, which he termed “memes”.

Some twenty years later, as the dawn of the Internet Age was giving new relevance to this idea, scholar Susan Blackmore took it up and ran with it, essentially singlehandedly creating the new academic field of “memetics” with the publication of The Meme Machine in 1999.